Ugly Betty is an American
comedy-drama television series created by Silvio Horta, which premiered on
ABC on September 28, 2006. The series revolves around
Betty Suarez and is written by
Fernando Gaitán. The series is produced by Silent H,
Ventanarosa and
Reveille respectively partnered with
ABC Studios, and is primarily filmed in
Los Angeles, California, but together with the pilot episode and the third and fourth season the series is filmed in
New York. The
executive producers are
Salma Hayek,
Silvio Horta,
Ben Silverman,
Jose Tamez and Joel Fields.
During its first three seasons, it aired on Thursday nights, where it was mostly successful. In October 2009, it was moved to Fridays, where it had trouble finding an audience. The backlash from its fans prompted ABC to move the show to Wednesdays at 10:00PM Eastern/9:00PM Central starting January 6, 2010, where it would better complement its Wednesday hits,
Modern Family and
Cougar Town.
["Ugly Betty" Gets a Prettier Time Slot, Los Angeles Times, December 3, 2009]["Ugly Betty" Moving to Wednesday, Variety.com, December 1, 2009]